UTM Builder
Build and save campaign tracking URLs.
Use consistent source, medium and campaign values; capitalization changes reporting groups. Do not put personal information in campaign tags. Adding tags does not install analytics or provide consent.
Tracked URL
Your result will appear here.
What this tool does
Build consistent campaign URLs without losing unrelated parameters.
How to use it
Enter a destination and source, medium and campaign fields. Copy the URL and test the destination.
Worked example
https://example.com with source newsletter becomes https://example.com/?utm_source=newsletter when other UTM fields are blank.
Limitations and checks
UTM tags do not collect analytics themselves. Avoid personal data in URLs; tags are visible to recipients and can appear in logs.
How your data is processed
The operation runs in your browser. Copy and download actions use your device. Where Save work is offered, a local copy is stored; eligible work can sync only under your enabled account settings. See Privacy for site analytics and storage details.
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